Based in New Delhi, ABYB aspires to offer first-rate products in the form of ace quality, versatile styles in a full range of sizes, at nominal prices, across India.


ABYB is an embodiment of the perception of two entrepreneurs, eager to revolutionise the clothing and apparel market. Our vision of designing and manufacturing a contemporary and classic clothing line is what drove us to relinquish our jobs and conduct intensive full-time research to fulfil our vision. Today we are proud to be serving our customers across India. Our range of products is trendy and novel, in addition to offering the classics. Our focus on innovation extends to our operations as well. We design, manufacture, and sell our own products, eliminating the middlemen wherever possible. Thus, the direct producer to consumer model allows us to produce quality fashion at best prices.

We hope you enjoy our products as much as we enjoy offering them to you. If you have any queries or require any sort of assistance, we will be glad to help you.